International Journal of Economics and Business Modeling
Volume-1   Issue-1

Deshmukh Sachin, et al "A BRAND CHOICE MODEL USING MULTINOMIAL LOGISTICS REGRESSION, BAYESIAN INFERENCE AND MARKOV CHAIN MONTE CARLO METHOD." International Journal of Economics and Business Modeling 1.1 (2010):1-28. http://dx.doi.org/10.9735/0976-531X.1.1.1-28